Can subscriptions be combined with discounts, bundles, or loyalty rewards?

Introduction

Yes — Roadmap is designed so subscriptions work seamlessly with your existing discounts, bundles, and loyalty programs. This means customers can stack savings without any confusion or conflicts at checkout.

Here’s how subscriptions interact with each feature.

1. Subscriptions + Discounts

You can combine Shopify or Roadmap discounts with subscription pricing.

What works:

  • Percentage or fixed-amount discounts on the first subscription order (e.g. “Get $10 off your first subscription”)
  • Shopify discount codes (if allowed in your subscription settings)
  • Discount stacking with “Subscribe & Save” pricing

👉 Example:

 Customer subscribes to a product with 15% off → also applies a $5 welcome code at checkout → both discounts apply.

2. Subscriptions + Bundles

You can offer bundles that are either:

  • Subscribed to as a group (e.g. monthly skincare kit)
  • Mixed with individual subscriptions in the cart

Key behaviors:

  • Customers can subscribe to bundled products
  • Bundles can have their own delivery schedules
  • Loyalty and discount rules apply on top of bundle pricing

👉 Example:

 Customer subscribes to a “Buy 2, Get 1 Free” bundle every 30 days.

3. Subscriptions + Loyalty Rewards

Customers can:

  • Earn loyalty points for each subscription billing cycle
  • Redeem points on their first subscription order (via cart or checkout)
  • View subscription activity in their loyalty analytics

Important:

  • Loyalty redemptions (e.g. $10 off for 1,000 points) apply only at checkout for the first payment.
  • Future recurring orders do not use loyalty redemptions unless manually triggered or added by the customer again.

👉 Example:

 Customer uses 1,000 points to take $10 off the first subscription order → future orders continue at full subscription price unless another reward is applied.

FAQs

Can I create a subscription plan that includes a discount by default?

 Yes — just set a discount percentage or fixed amount when creating your subscription plan.

Can loyalty redemptions apply to every subscription payment?

 Not automatically — redemptions apply to the initial checkout only. Points are still earned on each billing cycle.

Do bundles affect subscription frequency?

 No — you control how often bundles ship. The subscription plan dictates the delivery schedule, even for bundled items.

Will Shopify discount codes conflict with subscription pricing?

 Not usually — but we recommend testing your codes to ensure they apply as expected alongside recurring billing.

Summary

Subscriptions can be combined with:

  • ✅ Shopify or Roadmap discounts
  • ✅ Product bundles and GWP campaigns
  • ✅ Loyalty point redemptions and earning

This gives you powerful ways to increase AOV, boost retention, and reward customers — all from a single, integrated system.

-->