How do customers redeem points for free products or bundles?

Introduction

In Roadmap Loyalty, customers can redeem points for free products, samples, or bundles. Just like discounts, redemptions are codeless — customers select the reward in the cart or checkout, and Roadmap automatically adds the free item to their order.

1. Redeeming in the Cart

• Customers see a “Redeem Points” dropdown or card in the cart.
• If you’ve set up free products or bundles as rewards, those options appear alongside discounts.
• When selected, Roadmap automatically adds the product or bundle to the cart with the correct price override ($0).

👉 Example: A customer redeems 1,500 points for a free tote bag. The tote bag is instantly added to the cart at no charge.

2. Redeeming at Checkout

• Customers can also redeem free product rewards directly in checkout.
• They select the reward from the checkout dropdown, and the product/bundle is automatically added before payment.

👉 Example: A subscription customer redeems points for a free refill bundle at checkout.

3. How It Works Behind the Scenes

• Roadmap automatically creates and applies the necessary discount + product add in Shopify.
• The product (or bundle) appears as a line item in the cart and order summary.
• Customers never have to enter a code — it all happens seamlessly.

4. What Happens if Checkout Isn’t Completed

• If the customer redeems a free product but abandons checkout:
  • The free item is removed from the cart.
  • The redeemed points are instantly returned to the customer’s balance.

👉 This ensures no points are lost on incomplete redemptions.

Why Customers Love This

• Exciting rewards → Free products feel more valuable than small discounts.
• Easy redemption → Select in cart or checkout, no codes needed.
• Safe to try new items → Free samples encourage product discovery.
• Bundles included → Customers can even redeem full bundles as rewards.

Common Questions

• Can I choose which products are eligible for free redemption?
  • Yes — you define eligible products or bundles in your loyalty settings.
• Do customers still earn points on free products?
  • No — loyalty points are only earned on paid order amounts.
• Can free products stack with discounts or GWPs?
  • Yes — loyalty free product rewards work alongside Bundles, GWPs, and discounts.
• What if a product goes out of stock?
  • Customers won’t be able to redeem that item until it’s restocked.

Summary

Customers can redeem loyalty points for free products or bundles by:

1. Choosing the reward in the cart dropdown.
2. Or applying it in the checkout dropdown.
3. Roadmap automatically adds the free item at $0 — no codes needed.
4. If checkout isn’t completed, points are instantly returned.

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