Can customers use discount codes alongside GWPs?

Introduction

Yes — customers can apply Shopify discount codes (e.g. “WELCOME10”) at checkout while also receiving a Gift With Purchase (GWP) promotion created in Roadmap.

This works because Roadmap manages GWPs independently of Shopify’s native discount engine, creating hidden discounts in the background that don’t interfere with codes.

How It Works

  1. Customer meets GWP conditions
    • Example: Spend $100 → Free tote bag.
    • Roadmap automatically adds the tote bag to the cart and applies a hidden Shopify discount so it’s priced at $0.
  2. Customer applies a Shopify discount code
    • Example: WELCOME10 → 10% off order.
    • Shopify applies the code as usual at checkout.
  3. Both apply successfully
    • Customer keeps the free tote bag and receives 10% off the order.

Important Notes

  • ✅ GWPs + discount codes are compatible
    • Roadmap handles the GWP logic separately, so Shopify discount codes still work.
  • ⚠️ Shopify automatic discounts limitation still applies
    • Shopify only allows one automatic discount at a time.
    • Roadmap GWPs don’t count against this limit, but if you also use Shopify’s native automatic discounts, only one will apply.
  • ✅ Customers never need to enter a GWP code
    • Roadmap applies the hidden discount automatically — customers only enter their own promo codes if they want.

Example Scenario

  • Promotion 1 (Roadmap GWP): Spend $150 → Free candle.
  • Promotion 2 (Shopify discount code): WELCOME10 → 10% off first order.

👉 A new customer spends $160, enters WELCOME10 at checkout, and gets:

  • Free candle (GWP, added automatically).
  • 10% off the order (Shopify discount code).

Common Questions

  • Will customers see multiple discount codes in checkout?
    • No — they’ll see the discount code they entered, plus the free gift as a $0 line item.
  • Do I need to create discount codes for GWPs?
    • No — Roadmap handles hidden codes in Shopify automatically.
  • Can GWPs stack with bundles or loyalty rewards too?
    • Yes — bundles, loyalty redemptions, GWPs, and codes can all work together.

Cross-Feature Links

Summary

Yes — customers can use Shopify discount codes alongside Roadmap GWPs. Roadmap creates hidden discounts behind the scenes, ensuring gifts are added automatically, while Shopify codes continue to work at checkout.

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