Can I schedule or automate tag rules?

Introduction

Yes — the Tag Library lets you schedule rules to start and end automatically. This is useful for running time-based promotions, product drops, or seasonal collections without needing to manually turn rules on and off.

How Scheduling Works

When creating or editing a rule, you’ll see the Active Dates section:

• Start date & time → The date/time when the rule becomes active.
• End date (optional) → The date/time when the rule will stop applying.
• Fallback state → What happens after the end date has passed (products/collections become either Visible or Hidden).

👉 Example:

• Start date: April 4, 2025, 17:25
• End date: April 7, 2025, 23:59
• Fallback: Hidden

Result:

• April 4, 17:25 → The rule activates (product becomes visible to eligible customers).
• April 7, 23:59 → The rule expires.
• After expiry → The product automatically switches back to Hidden.

Automation Without Scheduling

Even if you don’t set dates, rules are still automated. Roadmap enforces them continuously:

• Example: If a customer spends $200 and qualifies as a VIP, they instantly gain access to a VIP-only product without you needing to apply tags or update anything.

Use Cases for Scheduling

• Secret drops → Launch a hidden product for a set window.
• Limited-time sales → Make bundles or discounts available only for a weekend.
• Seasonal collections → Display holiday products during a specific period, then hide them automatically.
• Event access → Grant access to special pages during a live event, then expire afterwards.

Common Questions

• Do I need to activate rules manually at launch?
  • No — rules start automatically at the scheduled time.
• What happens if I don’t set an end date?
  • The rule stays active until you manually edit or delete it.
• What happens after the end date?
  • The fallback state takes over. Products/collections either become Visible or Hidden, depending on your choice.
• Can I pause or reschedule a rule?
  • Yes — edit the Active Dates or fallback at any time.

Cross-Feature Links

• How do I create a new Tag Library rule?
• How do I edit or delete a Tag Library rule?
• Can I apply multiple Tag Library rules at once?

Summary

Yes — you can schedule Tag Library rules with start and end dates. Once the end date passes, Roadmap automatically applies the fallback state you chose (either keeping products/collections visible or hiding them). This makes it easy to run time-limited drops, promotions, and seasonal rules without manual intervention.