What types of rewards can customers redeem?

Introduction

With Roadmap Loyalty, customers can redeem their points in multiple ways — all without needing to enter manual discount codes. Redemption happens directly in the cart or checkout, making the process seamless and frustration-free.

1. Discounts

• Customers can exchange points for money off their order.
• Supported options:
  • Fixed-amount discounts (e.g. $10 off).
  • Percentage discounts (e.g. 15% off).
• Roadmap automatically applies the discount in the cart or checkout.
• If checkout is abandoned, the discount is canceled and points are instantly returned.

👉 Example: Redeem 1,000 points for $10 off your next order.

2. Free Products or Samples

• Customers can redeem points for a specific product or gift.
• The product is added automatically to the cart when redeemed.
• Great for:
  • Samples (e.g. Redeem 500 points for a skincare mini).
  • Low-cost accessories (e.g. Redeem 1,000 points for a tote bag).

3. Tier Upgrades & VIP Perks

• Customers who reach higher tiers may unlock special rewards like:
  • Faster point earning rates.
  • Exclusive discounts or free shipping.
  • Early access to new products.

👉 Example: Gold Tier = 1.5x points per $1 + free shipping on all orders.

4. Referral Rewards

• Customers who refer friends can redeem their referral rewards:
  • Points.
  • Discounts.
  • Free products.
• Example: “Refer a friend and get 500 points when they place their first order.”

5. Custom Perks (Optional)

• Depending on your program, you may offer unique redemption options like:
  • Early access to sales.
  • Event invitations.
  • Limited-edition products.

Where Customers Redeem

Redemption is codeless and happens through Roadmap UI elements:

• Redeem cards → On product or account pages.
• Cart dropdown → Customers choose a reward before checkout.
• Checkout dropdown → Redeem points directly at checkout.

👉 No manual code entry required — Roadmap generates and applies rewards instantly.

Why Customers Love This

• Simple → No codes to copy and paste.
• Instant → Rewards apply in cart and checkout immediately.
• Risk-free → If checkout isn’t completed, redeemed points are instantly restored.
• Flexible → Customers choose between money off, free products, or perks.

Common Questions

• Do customers need to create discount codes?
  • No — Roadmap handles discount creation and applies it automatically.
• What happens if customers abandon checkout after redeeming?
  • The discount is canceled and points are instantly returned.
• Can customers combine rewards with bundles or GWPs?
  • Yes — loyalty redemptions stack with other Roadmap features.
• Do rewards expire?
  • Expiration depends on how you configure your loyalty program rules.

Summary

Customers can redeem loyalty points for:

• ✅ Discounts (fixed or percentage).
• ✅ Free products or samples.
• ✅ Tier-based VIP perks.
• ✅ Referral rewards.
• ✅ Custom perks (optional).

Redemption is codeless and seamless via Roadmap’s redeem cards, cart dropdown, or checkout dropdown. If checkout isn’t completed, points are instantly restored.