How do customers redeem bundle offers?

Introduction

Customers don’t need to do anything special to redeem a bundle in Roadmap. Bundles are created as native Shopify products with their own PDPs and pricing rules. When a customer adds a bundle to their cart, Roadmap automatically applies the correct discount — no codes required.

How Redemption Works

1. Customer finds the bundle
   • Bundles are displayed as normal products in your store (with their own PDP).
   • You can also promote them on other product pages, in collections, or via marketing campaigns.
2. Customer adds the bundle to cart
   • The bundle shows up as a parent product with sub-items beneath it.
   • Customers cannot remove or change individual sub-items.
3. Bundle pricing applies automatically
   • The discount rule you set (% off, fixed discount, or fixed price) is applied at the parent bundle level.
   • Customers see the savings immediately in cart and checkout.
4. Checkout and fulfillment
   • At checkout, the same parent + sub-item structure is shown.
   • Behind the scenes, Shopify + Roadmap break the order into SKUs for accurate inventory and ERP fulfillment.

👉 Customers simply shop and add bundles like normal products — Roadmap handles all the logic.

Example Customer Journey

• Bundle: “Any 3 Candles for $50” (normally $75).
• Customer goes to the bundle PDP or sees it promoted on a candle product page.
• They select their 3 candles (if mix & match enabled) and add the bundle to cart.
• Cart shows:
  • Parent: 3-Candle Bundle – $50.
  • Sub-items: Candle A, Candle B, Candle C.
• Checkout confirms: Total = $50.
• Inventory reduces by 1 for each candle SKU.

Do Customers Need Codes?

• ❌ No discount codes are required — bundles apply automatically.
• ✅ Customers can still use Shopify discount codes on top of bundle pricing (if allowed).
• ✅ Bundles also work alongside Roadmap GWPs and loyalty rewards.

Why This Is Powerful

• ✅ Frictionless → No codes, no extra steps, just “Add to Cart.”
• ✅ Customer clarity → Cart/checkout shows bundle + sub-items clearly.
• ✅ Cross-promo ready → Easy to feature bundles in collections, PDPs, emails, or ads.
• ✅ Stackable → Bundles work with GWPs, discount codes, and loyalty rewards.

Common Questions

• Do customers need to enter a code for bundle pricing?
  • No — bundles are native products with built-in discounts.
• Can customers redeem bundles in combination with other promos?
  • Yes — bundles work alongside discount codes, GWPs, and loyalty rewards.
• Can customers change sub-items in the cart?
  • No — they can only add/remove the entire bundle.
• Do bundles look different in checkout?
  • No — checkout mirrors cart, with the parent + sub-item structure.

Cross-Feature Links

• How do I display bundles in the cart or checkout?
• Can bundles work alongside discounts or GWPs?
• How do bundles affect inventory in Shopify?

Summary

Customers redeem bundle offers simply by adding the bundle to their cart. Roadmap applies the pricing rules automatically — no codes required. Bundles appear as one product with sub-items, stay intact through checkout, and are fulfilled as normal SKUs.