How does Loyalty connect with other features (Bundles, GWP, Discounts, Klaviyo)?

Introduction

One of the biggest advantages of Roadmap is that Loyalty isn’t a standalone app — it’s integrated across your entire store experience. This means loyalty points and rewards can interact directly with Bundles, Gift-With-Purchase (GWP), Discounts, and Klaviyo without conflicts or extra setup.

Here’s how Loyalty works with each feature:

1. Loyalty + Bundles

• Customers can earn points when purchasing bundles.
• Bundles can be promoted as part of loyalty rewards (e.g. “Redeem 2,000 points for our Starter Bundle”).
• Discounts applied to bundles and loyalty rewards stack seamlessly in cart and checkout.
• Example: A customer redeems points for $10 off → adds a “Buy 2 Get 1 Free” bundle → both apply correctly, no conflicts.

2. Loyalty + GWP (Gift With Purchase)

• Customers can earn points on orders that trigger GWPs.
• You can combine loyalty redemptions with GWP promos (e.g. Redeem 1,000 points for $10 off + get a free tote bag on orders $50+).
• Roadmap handles both automatically in cart → loyalty discount + GWP product appear together.

3. Loyalty + Discounts

• Loyalty rewards are codeless by default, so they don’t conflict with Shopify’s discount rules.
• Roadmap automatically creates and applies discounts when points are redeemed.
• If checkout is abandoned, discounts are canceled and points instantly return.
• This ensures loyalty works smoothly alongside native or Roadmap-created discounts.

4. Loyalty + Klaviyo

• Roadmap syncs loyalty data with Klaviyo so you can create personalized email flows:
  • Points balance reminders (“You have 500 points to redeem”).
  • Tier upgrades (“Congrats, you’ve reached Gold status!”).
  • Redemption nudges (“Redeem your points for $10 off your next order”).
  • Referral invites (“Give $10, Get $10” campaigns).
• Klaviyo flows can be triggered automatically based on Roadmap loyalty events.

Why This Matters

• Unified promotions → Customers can use loyalty rewards alongside bundles and GWPs without issues.
• Seamless UX → Points, discounts, and free gifts all appear together in cart and checkout.
• Personalized engagement → Klaviyo integration makes it easy to remind, reward, and re-engage loyalty members.
• No conflicts → Roadmap manages redemption automatically, avoiding the discount stacking errors common in Shopify.

Common Questions

• Can customers earn points on bundles and discounted items?
  • Yes — they still earn points even when purchasing bundles, GWPs, or discounted products.
• Can loyalty rewards and GWPs apply at the same time?
  • Yes — both apply automatically in the cart if conditions are met.
• Will loyalty discounts conflict with Shopify discounts?
  • No — Roadmap handles redemption automatically to prevent conflicts.
• Can I send loyalty updates through Klaviyo?
  • Yes — all loyalty balances, tiers, and redemptions can trigger Klaviyo flows.

Summary

Roadmap Loyalty integrates seamlessly with:

• Bundles → Earn/redeem points on bundles, stack rewards with bundle promos.
• GWP → Combine loyalty redemptions with free gift campaigns.
• Discounts → Codeless redemptions prevent conflicts with Shopify discount rules.
• Klaviyo → Sync loyalty data for automated, personalized customer flows.

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